In a big “SHOW OFF”, the Viennese MAK transforms itself into a catwalk for revolutionary fashion designers linked to Austria. The works of 60 designers and 30 photographers offer an impressive overview of Austria’s influence on the international fashion scene.
Her fetish-inspired corsages are worn by international superstars like Lady Gaga, Rihanna, and FKA Twigs – Marina Hörmanseder is one of many Austrian designers whose revolutionary creations have stirred the international fashion scene.
In its newest exhibition „SHOW OFF. Austrian Fashion Design“, which will start on February 14, the MAK honors Marina Hörmanseder and other star designers, who were born in Austria, live here, or have been educated here.
Looking back over the last four decades, significant fashion statements by approximately 60 designers are exhibited.
“SHOW OFF. Austrian Fashion Design” begins with Rudi Gernreich’s late work, whose designs from LA in the late 1970s revolutionized the global approach to fashion, and Viennese U-fashion with its stars at the time, such as Ledea Muard, Marc Thomas Merz, or Schella Kann.
SHOW OFF: Austrian Fashion Design
Fri, 14 FEB–Sun, 12 JULY 2020
MAK – Museum of Applied Arts
Thu, 13 FEB 2020, 9 p.m.
___fabrics interseason, AND_i , Andreas Kronthaler, Arthur Arbesser, ASSASYN, Atil Kutoglu, Awareness & Consciousness, Bless, BRANDMAIR, Carol Christian Poell, Carolin Holzhuber, Christoph Rumpf, Claudia Rosa Lukas, DEMIAN, Edwina Hörl, Eric Rainer, EVA BLUT, FATEEVA, Femme Maison, Flora Miranda, FLorian Jewelry, George Bezani, GON, Gregor Pirouzi, Hartmann Nordenholz, Helmut Lang, House of the very island’s, Jana Wieland, Karin Bergmayer, Kenneth Ize, Ledea Muard, Lena Hoschek, Leos, Ludwig Reiter, Macchu Picchu, Marc Thomas Merz, Marina Hoermanseder, Mark Baigent, Markus Strasser, Maximilian Rittler, meshit, Michaela Buerger, MICHEL MAYER, Modus Vivendi, Mühlbauer, Natalie Zipfl, ODEEH, pelican avenue, Petar Petrov, Peter Pilotto, Rani Bageria, Robert La Roche, rosa mosa, Rubin & Chapelle, Rudi Gernreich, SAGAN Vienna, Schella Kann, SEMI DEI, Sissy Pink, Sonja Bischur, SUSANNE BISOVSKY, Thomas Kirchgrabner, Ute Ploier, Wendy&Jim
Christian Anwander, Andreas H. Bitesnich, Bela Borsodi, Michael Dürr, Marina Faust, Lukas Gansterer, Peter Garmusch, Irina Gavrich, Mark Glassner, Yasmina Haddad, Gerhard Heller, Anaïs Horn, Raphael Just, Jakob Lena Knebl, Bettina Komenda, Rudi Molacek, Markus Morianz, Stefanie Moshammer, Elsa Okazaki, Günter Parth, Bernd Preiml, Rafaela Pröll, Hanna Putz, Peter Rigaud, Markus Rössle, Elfie Semotan, Daliah Spiegel, Udo Titz, Helga Traxler, Esther Vörösmarty, Jork Weismann, Erwin Wurm, Wolfgang Zac, Maria Ziegelböck
Guest Curator: Ulrike Tschabitzer-Handler
Guest Co-Curator: Andreas Bergbaur
Scientific Advisor: Brigitte Winkler
Exhibition Architecture: Gregor Eichinger